Post by account_disabled on Dec 28, 2023 20:21:16 GMT 12
September did not spare our industry from radical changes in SEO and internet marketing. Google in particular has announced some major changes related to search results and tools. Much of this news certainly surprised SEO, PPC specialists and marketers. We invite you to the September review of the industry press, where you will find the 17 most important industry facts from last month. Changes in Google Images Google has removed the "Marked for reuse" and "Marked for reuse with modification" features from its image search tools. The removal of an entire subset of images that Google itself advises people to use is very surprising. See the whole news Fewer terms in Google Ads reports Google Ads: From September, queries without a "significant" amount of data will no longer appear in query reports.
It is possible that Google will remove the visibility of up to 20% of search WhatsApp Number List terms! Google Ads and PPC specialists are very skeptical about this solution. It certainly gives you less control over your ad account. See the whole news New conversion categories in Google Ads 3x more conversion categories are introduced to Google Ads! So far there were 6 of them, now there will be as many as 19! Actions can be grouped into categories such as: "add to cart", "submit contact form", "make an appointment" and much more! According to Google, "additional categories make it easier to understand conversion funnel metrics based on marketing goals." See the whole news Core Web Vitals not affecting Google ranking? Controversial opinion from Google. Gary Illyes believes that Core Web Vitals is unlikely to "ever become a major driver of organic traffic." What do you think about it? Is there really no point in being afraid of Google updates? See the whole news Shorter content is more likely to be linked Are we more likely to link to shorter content? Recent research shows that the most incoming links are generated by content of up to 700 words.
The study was conducted on over 5,000 articles. See the whole news John Mueller as personality of the year! Last night, John Mueller was named the winner of the "Global Search Personality of the Year" category at the Global Search Awards. We think this is a well-deserved award! John Mueller has been helping the SEO community solve Google performance problems for years! Congratulations See the whole news Google Ads - petition regarding new rules A petition has appeared on Change.org regarding new rules to be introduced to Google Ads. For several days now, there has been a lot of talk about hiding less important data in the Google Ads search terms report. The originator of the petition, Greg Finn, hopes that the SEM community will support his action and influence Google. After all, advertisers want to know what they are paying for... See the whole news Should you use phrases in your domain name? It seems obvious, but it's worth remembering.
It is possible that Google will remove the visibility of up to 20% of search WhatsApp Number List terms! Google Ads and PPC specialists are very skeptical about this solution. It certainly gives you less control over your ad account. See the whole news New conversion categories in Google Ads 3x more conversion categories are introduced to Google Ads! So far there were 6 of them, now there will be as many as 19! Actions can be grouped into categories such as: "add to cart", "submit contact form", "make an appointment" and much more! According to Google, "additional categories make it easier to understand conversion funnel metrics based on marketing goals." See the whole news Core Web Vitals not affecting Google ranking? Controversial opinion from Google. Gary Illyes believes that Core Web Vitals is unlikely to "ever become a major driver of organic traffic." What do you think about it? Is there really no point in being afraid of Google updates? See the whole news Shorter content is more likely to be linked Are we more likely to link to shorter content? Recent research shows that the most incoming links are generated by content of up to 700 words.
The study was conducted on over 5,000 articles. See the whole news John Mueller as personality of the year! Last night, John Mueller was named the winner of the "Global Search Personality of the Year" category at the Global Search Awards. We think this is a well-deserved award! John Mueller has been helping the SEO community solve Google performance problems for years! Congratulations See the whole news Google Ads - petition regarding new rules A petition has appeared on Change.org regarding new rules to be introduced to Google Ads. For several days now, there has been a lot of talk about hiding less important data in the Google Ads search terms report. The originator of the petition, Greg Finn, hopes that the SEM community will support his action and influence Google. After all, advertisers want to know what they are paying for... See the whole news Should you use phrases in your domain name? It seems obvious, but it's worth remembering.