Post by account_disabled on Nov 23, 2023 17:50:56 GMT 12
The link building contract has as contracting parties a web agency or a freelancer, and a client who owns a website. Link building is an activity whose objective is to increase the authority of the site through the creation of incoming links from sites considered authoritative by Google. We talk about SEO link building because the aim is to improve the positioning of the site on Google's SERP through an organic activity that aims to increase the trust of the site. CONTENTS OF THE ARTICLE [ show ] Link building contract: legal framework The link building contract is not governed by our Civil Code or other Italian regulations.
It is an atypical contract that can be included in the category of service supply Phone Number List contracts . The characteristics of this type of agreement are: it is a private agreement To be valid, the signature of the contracting parties is sufficient it is a long-term contract , where the provision of a continuous service is expected it is for a fee because the service is provided upon payment of a fee integrates an obligation of means : a standard quality of service must be guaranteed, but the success of the obligation cannot be tied to the achievement of a positioning on the Google SERP. Therefore, the trust of the pages covered by the link building campaign will certainly have to be increased, but we cannot know by how much.
Link building contract: the subject of the agreement The object of the contract is the creation of incoming links on a website in order to increase the Domain Rating of a website. Link building activity is part of the Off Site SEO strategy because it aims to increase the authority of the site, and therefore of the brand, through an activity external to the site itself. On the other hand, On Site SEO is aimed at making the site grow through copy, working within the site. But if it is true on the one hand that link building activity can be very effective, it is also true on the other hand that if carried out incorrectly it can even lead to penalties for the site by Google. For this reason it is advisable that the contractual clauses are very precise in foreseeing all the hypotheses that may occur.
It is an atypical contract that can be included in the category of service supply Phone Number List contracts . The characteristics of this type of agreement are: it is a private agreement To be valid, the signature of the contracting parties is sufficient it is a long-term contract , where the provision of a continuous service is expected it is for a fee because the service is provided upon payment of a fee integrates an obligation of means : a standard quality of service must be guaranteed, but the success of the obligation cannot be tied to the achievement of a positioning on the Google SERP. Therefore, the trust of the pages covered by the link building campaign will certainly have to be increased, but we cannot know by how much.
Link building contract: the subject of the agreement The object of the contract is the creation of incoming links on a website in order to increase the Domain Rating of a website. Link building activity is part of the Off Site SEO strategy because it aims to increase the authority of the site, and therefore of the brand, through an activity external to the site itself. On the other hand, On Site SEO is aimed at making the site grow through copy, working within the site. But if it is true on the one hand that link building activity can be very effective, it is also true on the other hand that if carried out incorrectly it can even lead to penalties for the site by Google. For this reason it is advisable that the contractual clauses are very precise in foreseeing all the hypotheses that may occur.